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ASICS releases sneaker with biobased polymers

by Daniela Castim
3 weeks ago
in Business
Reading Time: 1 min read

ASICS SportStyle has launched the GEL-LYTE™ III CM 1.95 sneaker. Inspired by one of the most iconic sneakers from ASICS SportStyle, this version evolves the GEL-LYTE™ III OG silhouette to minimize its impact on the planet without compromising on quality or design.  With some of the most creative solutions integrated, the GEL-LYTE™ III CM 1.95 sneaker takes the fusion of sustainability efforts and design aesthetics a step further.

One of the shoe’s key features is the carbon-negative foam in the midsole and sockliner; a new carbon negative foam which incorporates a material made from a bio-based polymer derived partially from sugarcane, called “SEPTON™ BIO-series” manufactured by Kuraray Co., Ltd.. Thanks to the new composition of materials, the shoe offers softer cushioning properties for lasting underfoot comfort. Additionally, the upper and the sockliner mesh are made with recycled materials and a solution-dyed polyester to help reduce the overall impact on the planet. Structurally, the new minimalistic tape method offers a supportive fit for daily activities while minimizing material use and waste.

Go Suzuki, Executive Officer, Senior General Manger for ASICS SportStyle said: “ASICS is committed to reaching the goal of becoming net-zero emissions by 2050. Not only is the GEL-LYTE™ III CM 1.95 sneaker the lightest CO2e emissions sneaker on market, but we are also confident that it is one of the most aesthetically compelling shoes, on top of being very comfortable for users’ daily activities. To accomplish our bold goal, we will continue to deliver creative solutions as exemplified in the GEL-LYTE™ III CM 1.95 sneaker.”

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