Manik Skincare is choosing packaging made from wood-based and plant-based materials for its vegan tattoo aftercare products, which is targeted at a new public of nature-oriented tattoo enthusiasts.
Tattoos are quickly becoming part of popular culture, with more than a third of Americans between the ages of 18 and 25 having at least one tattoo.
“This change is also evident in the requests and choices of tattoo clients. People want art that represents them and their beliefs about life and the world. Nature-oriented botanical tattoos have increased heavily in popularity. It makes perfect sense that tattoo enthusiasts also want products that support their values,” says Hamburg-based tattoo artist Mik Rahner.
Rahner wanted to offer his clients high-quality aftercare products that are effective, organic, and sustainably packaged. With vegan cosmetics strongly on the rise, there was a gap in the market for a new kind of tattoo aftercare product. To meet this need, Rahner founded Manik Skincare for people with strong environmental and self-care values along with naturopath and herbal medicine expert Manou Rahner and natural cosmetics manufacturer Manuel Camacho.
“Regular aftercare products are okay but did not truly meet the criteria I had in mind. The three of us sat down to put together the concept of Manik, and then we began to work on recipes. It took us two years to develop the two vegan products—the balm and the soap, using selected medicinal herbs and plant oils,” says Mik Rahner.
Manik also required the packaging to be eco-friendly. “Sustainability is one of the most important criteria in our product development, from the raw materials to the packaging. The real value of our products lies not only in the benefits for the user but also in avoiding any harm to the environment. Ecology before economy, environmental protection before profit—that is our mantra. When we found Sulapac, we didn’t even have to consider other options—it was a perfect match for us,” says Manou Rahner.
For its Herbal Tattoo Series products, the brand chose the industrially compostable Sulapac® Nordic Collection by Quadpack. The material is made from FSC-certified wood chips from industrial waste streams and plant-based materials, and biodegrades without leaving permanent microplastics behind. The brand’s logo and a botanical design are screen-printed on the lid of the balm jar.